Job Description

Dufry is seeking experienced, passionate Luxury Brand Ambassadors to represent three iconic global maisons at John F. Kennedy International Airport . This is an opportunity to work directly inside our luxury boutiques, engaging an international clientele and representing brands known for craftsmanship, heritage, and innovation. We have Brand Ambassador roles available for each of the following brands.

⭐ TAG Heuer

Swiss-made precision and cutting-edge design. Ambassadors should be passionate about:

• Sports timing, chronographs, and performance-driven innovation
• Articulating the technical aspects of watchmaking
• Engaging customers who value luxury with a modern, bold attitude

⭐ Montblanc

A heritage house recognized for writing instruments, leather goods, and timepieces. Ideal ambassadors:

• Appreciate craftsmanship, storytelling, and classic luxury
• Can explain product artistry across multiple categories
• Excel with clients seeking timeless, refined pieces

⭐ Breitling

A legendary aviation-inspired watch brand. Strong candidates will:

• Understand mechanical movements and functional luxury
• Deliver confident, high-touch client service
• Connect with customers seeking adventure-driven, iconic designs

What You’ll Do

• Serve as a luxury specialist who embodies the values and aesthetics of TAG Heuer, Montblanc or Breitling.
• Deliver high-touch, relationship-based sales, guiding clients through product features, technicalities, and brand heritage.
• Provide a globally minded level of clienteling for international travelers.
• Maintain immaculate merchandising standards that reflect each brand’s premium identity.
• Support boutique marketing activations, new product launches, VIP experiences, and seasonal events.
• Contribute to a seamless boutique operation, from inventory accuracy to presentation readiness.
• Drive revenue through proactive selling, client outreach, and product expertise.

Who We’re Looking For

We want polished luxury professionals who can represent iconic maisons with confidence and depth. Ideal candidates have:

• 5+ years experience in luxury retail, jewelry, watches, or high-end accessories
• Strong storytelling abilities to translate brand history, craftsmanship, and product value
• Proven record of exceeding sales targets in high-traffic or high-ticket environments
• Ability to build strong, long-lasting client relationships
• Energetic, articulate, and refined communication skills
• Comfort working in a fast-paced airport retail environment
• (Watch or fine jewelry experience is a strong plus)

Avolta, including Dufry, HMSHost Corporation, Hudson, and affiliates (“the Company”), is an equal opportunity employer. It is the Company’s policy to ensure equal employment opportunity in all aspects of employment and to comply with anti-discrimination laws and regulations. The Company prohibits discrimination and harassment of any type and provides equal opportunities to applicants and team members without regard to actual or perceived race, color, creed, age, religion, sex or gender (including pregnancy, childbirth, related medical conditions and lactation), gender identity or gender expression (including transgender status), sexual orientation, national origin, disability, military service and veteran status, ancestry, citizenship status, marital status, protected medical condition as defined by applicable state or local law, genetic information, or any other basis protected by applicable federal, state or local laws and ordinances (referred to as “protected characteristics”)

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